Our Story

our story

Don Eaton’s landscape at home is filled with trees. That’s because he discovered a long time ago that a well-planted tree is a busy homeowner’s best-kept secret.

That’s where this story begins. After founding Eaton Farms with his father almost 30 years ago, Don continued to fine-tune his growing practices. That meant growing sustainably (or “slow and low”), being patient, and mimicking nature. Doing so empowers the tree, helping it to perform after it leaves the nursery with as little work as possible for the homeowner. It was heartbreaking for him to see other people buying and planting the wrong trees, inferior trees, or trees that weren’t properly planted or supported. This happened often because homeowners were limited to buying leftover inventory from people who weren’t qualified to sell trees or educate customers. But Don knew there was a better way. After years of observation, hands-on experience, and a sincere belief in the power of trees to transform our spaces and lives, Bower & Branch was born.

Today, homeowners have access to more than 400 tree varieties and sizes. They’re all available online, along with beautiful photography and detailed information. That number continues to grow as Bower & Branch adds growers and garden centers across the country who believe in the same growing practices and exceptional delivery, planting, and care services.